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GSBL_MCE: Marketing and Creative Enterprise
Back to GSBL: Guildhall School of Business and Law
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FE4155 Understanding the Business and Economic Environment: The Events Industry
FE4155
Module
FE4255 Understanding the Business and Economic Environment: The Business of Music
FE4255
Module
FE4355 Understanding the Business and Economic Environment: The Tourism Industry
FE4355
Module
LT4056 London's Visitor Economy
LT4056
Module
LT4057 Event Planning and Management
LT4057
Module
LT4059 Music Publishing Reading List
LT4059
Module
LT4060 Music Business Essentials
LT4060
Module
LT5078 Sustainability, Business and Responsibility
LT5078
Module
LT5088 Artist Management
LT5088
Module
LT5089 Music Industry Contracts and Negotiation
LT5089
Module
LT5090 Cities Tourism and Eventfulness
LT5090
Module
LT5091 Cultural Tourism Management
LT5091
Module
LT5092 Managing visitors in the era of over-tourism
LT5092
Module
LT5093 The Event Experience
LT5093
Module
LT5094 Field Trip
LT5094
Module
LT5W51 Live Events Practice
LT5W51
Module
LT6051 Artist and Repertoire
LT6051
Module
LT6083 Event Sponsorship and Fundraising
LT6083
Module
LT6086 Strategy in Tourism and Travel
LT6086
Module
LT6089 Conference Management
LT6089
Module
LT6090 Contemporary Issues in Events
LT6090
Module
LT6091 Service Excellence for Creative industries
LT6091
Module
LT6092 Creative Artists Rights and Legal Disputes (Option)
LT6092
Module
LT6093 Creative Media Practice and Music Business Models
LT6093
Module
LT6094 Music Media Marketing Lab
LT6094
Module
LT6095 Tourism Destination Management
LT6095
Module
LT7010 Marketing Management for Events, Leisure and Tourism
LT7010
Module
LT7011 Project and Quality Management for Events, Leisure and Tourism
LT7011
Module
LT7013 Fundraising and PR for Events, Leisure and Tourism Spring 2020
LT7013
Module
LT7110 Financial Decision Making for Events Leisure and Tourism
LT7110
Module
MC4012A Public Relations
MC4012A
Module
MC4013S - The Business of Fashion
MC4013S
Module
MC4057 Contextualising Fashion
MC4057
Module
MC4060 Practice of Marketing
MC4060
Module
MC4061 Principles of Marketing
MC4061
Module
MC4062 Media Culture and Society
MC4062
Module
MC4063 Frameworks of Fashion
MC4063
Module
MC5055 Digital Marketing
MC5055
Module
MC5062 Online Fashion Retailing
MC5062
Module
MC5074 Consumer PR and Media Relations
MC5074
Module
MC5076 Contemporary Theory of Advertising
MC5076
Module
MC5077 Consumer Insights
MC5077
Module
MC5078 Crafting Advertising Campaigns
MC5078
Module
MC5079 Fashion Buying (and Apparel Supply Chain)
MC5079
Module
MC5080 Marketing Communications
MC5080
Module
MC5081 Marketing Communications for Events
MC5081
Module
MC5082 Business to Business Marketing and Sales
MC5082
Module
MC6054 Corporate Communications
MC6054
Module
MC6061 Services Marketing
MC6061
Module
MC6091 Brand Management
MC6091
Module
MC6092 Communication Theory
MC6092
Module
MC6093 Global Marketing and Sales in the Digital Age
MC6093
Module
MC6094 Marketing Communications in Practice (Context Fashion)
MC6094
Module
MC6095 Strategic Marketing
MC6095
Module
MC6096 International Fashion Strategy
MC6096
Module
MC6098 Leading Innovation (Fashion)
MC6098
Module
MC7071 Retail Design, Buying and Merchandising
MC7071
Module
MC7072 Strategic Marketing Management
MC7072
Module
MC7073 Understanding Consumer Behaviour
MC7073
Module
MC7075 Public Relations Strategy and Planning
MC7075
Module
MC7077 Marketing Research in Practice
MC7077
Module
MC7080 Digital Marketing and Social media
MC7080
Module
MC7082 Fashion Sales Negotiations and Procurement
MC7082
Module
MC7083 Contemporary Issues in Fashion and Sustainability
MC7083
Module
MC7084 Major Account Marketing Management
MC7084
Module
MC7P77 Business Consultancy Project-portfolio assessment
MC7P77
Module
MC7W00 Fashion Business Market Practice
MC7W00
Module
MN4W51 Learning Through Organisations (Professional Practice 1) in Events and Music Business
MN4W51
Module
MN4W52 Learning Through Organisations (Professional Practice 1) in Tourism
MN4W52
Module
MN7010 Level 7 Business Study Boot Camp
MN7010
Module
MN7027 Business Problem Solving
MN7027
Module
MN7028 Breakthrough Leadership Skills
MN7028
Module
MN7029 Financial Decision Making
MN7029
Module
MN7030 Digital Business Delivery
MN7030
Module
MN7031 Global Strategy and Innovation
MN7031
Module
MN7032 Marketing in the Digital World
MN7032
Module
MN7183 Management learning and research
MN7183
Module
MN7P13 Building Business Insights
MN7P13
Module
PP7050 GSBL Citizenship Module (Passport)
PP7050
Module
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