Association of Independent Music. http://www.musicindie.com/.
Baker, Bob. Guerrilla Music Marketing Handbook: 201 Self-Promotion Ideas for Songwriters, Musicians and Bands on a Budget. Revised and Updated [edition], Spotlight Publications, 2013.
Bilton, Chris. Disappearing Product. Edward Elgar Publishing, 2017, https://ebookcentral.proquest.com/lib/londonmet/detail.action?docID=5449765.
British Phonographic Industry. https://www.bpi.co.uk/.
Campaign Originally Media Week. https://www.campaignlive.co.uk/experiences.
Chaffey, Dave, and P. R. Smith. Digital Marketing Excellence: Planning, Optimizing and Integrating Online Marketing. 5th edition, Taylor and Francis, 2017, http://ebookcentral.proquest.com/lib/londonmet/detail.action?docID=4834186.
Event Magazine. http://www.themaineventmagazine.co.uk/.
Fill, Chris, and Sarah Turnbull. Marketing Communications: Touchpoints, Sharing and Disruption. 8th Edition, Pearson, 2019, http://www.vlebooks.com/vleweb/product/openreader?id=LondonMetr&isbn=9781292235011.
Goldenberg, Barton J. The Definitive Guide to Social CRM: Maximizing Customer Relationships with Social Media to Gain Market Insights, Customers, and Profits. Pearson Education, 2015, http://www.vlebooks.com/vleweb/product/openreader?id=LondonMetr&isbn=9780134134000.
Gronroos, Christian. Service Management and Marketing. 3rd Revised edition, John Wiley and Sons Ltd, 2007.
Hudson, Simon. Hudson, Louise. Marketing for Tourism, Hospitality & Events: A Global & Digital Approach. Sage Publications, 2024.
Institute of Practitioners in Advertising. http://www.ipa.co.uk/.
Interactive Advertising Bureau. https://www.iab.com/.
International Federation of the Phonographic Industry. http://www.ifpi.org/.
Internet Advertising Bureau UK. https://www.iabuk.com/.
Jobber, David, and Fiona Ellis-Chadwick. Principles and Practice of Marketing. 9th edition, McGraw-Hill Education, 2019.
John Daniels, , Lee Radebaugh, , and Daniel Sullivan. ‘Part 2 National Environmental Differences’. International Business, Global Edition, Pearson Education Limited, 2018, pp. 69–172, https://ebookcentral.proquest.com/lib/londonmet/reader.action?docID=5216094&ppg=70.
King, Mike, and Jonathan Feist. Music Marketing: Press, Promotion, Distribution, and Retail. Berklee, 2009.
Kolb, Bonita M. Marketing Strategy for Creative and Cultural Industries. Taylor and Francis, 2016, http://www.vlebooks.com/vleweb/product/openreader?id=LondonMetr&isbn=9781317429807.
Kotler, Philip. Marketing for Hospitality and Tourism. 7th edition, Global edition, Pearson, 2017, http://www.vlebooks.com/vleweb/product/openreader?id=LondonMetr&isbn=9781292156163.
Lovelock, Christopher H., and Jochen Wirtz. Services Marketing: People, Technology, Strategy. Eighth edition, World Scientific, 2016, https://ebookcentral.proquest.com/lib/londonmet/detail.action?docID=5227858.
Middleton, Victor T. C., et al. Marketing in Travel and Tourism. 4th ed, Butterworth-Heinemann, 2009, http://catalogue.londonmet.ac.uk/record=b1685477~S1.
Music Journal. https://www.ism.org/news/musicjournal.
Music Week. 1983, https://resolver.ebscohost.com//Redirect/PRL?EPPackageLocationID=1125.50349.922489&epcustomerid=s7891141.
Owsinski, Bobby. Bobby Owsinski’s Social Media Promotion for Musicians: The Manual for Marketing Yourself, Your Band, and Your Music Online. Second edition, BOMG Publishing, 2017.
Palmer, Adrian. Principles of Services Marketing. 7th ed, McGraw-Hill, 2014.
Payne, Adrian, and Pennie Frow. Strategic Customer Management: Integrating Relationship Marketing and CRM. Cambridge University Press, 2013, https://dx.doi.org/10.1017/CBO9781139057417.
PR Week. https://www.prweek.com/uk.
Record of the Day. https://www.recordoftheday.com/.
Reic, Ivna, and Justin Lance. Events Marketing Management: A Consumer Perspective. Taylor and Francis, 2016, http://ebookcentral.proquest.com/lib/londonmet/detail.action?docID=4694372.
Shaw, Stephen. Airline Marketing and Management. 7th ed, Ashgate, 2011, http://catalogue.londonmet.ac.uk/record=b1680385~S1.
Simply Measured Part of Sprout Social. https://sproutsocial.com/.
Smartinsights. https://www.smartinsights.com/.
The Music Manager’s Forum. https://themmf.net/.
Troilo, Gabriele. Marketing In Creative Industries: Value, Experience and Creativity. Palgrave Macmillan, 2015, https://ebookcentral.proquest.com/lib/londonmet/detail.action?docID=4763556.
Veal, Anthony James, and Simon Darcy. Research Methods in Sport Studies and Sport Management: A Practical Guide. Pearson, 2014, http://catalogue.londonmet.ac.uk/record=b1696623~S1.
Wilson, Alan, et al. Services Marketing: Integrating Customer Focus across the Firm. 3rd European edition, McGraw-Hill Education, 2016.